I’m having a blast with Simunomics, a massive mulitplayer business simulation where you can start a business and compete with other players. The goal is, of course, to maximize shareholder value. Build up your retail, manufacturing and natural resource empire to gain market share and build up profits.
I started with manufacturing, and built factories making paper, dyes, beer, and ceramics. None of these fared very well. To keep my costs down, I built them in a depressed town (Drakar), and the markets for wholesale goods there are not very liquid. So I built a convenience store. Unfortunately, the competition for convenience stores is intense, and that store didn’t do too well, either.
So I sold everything – factories and all – and switched over to retailing. Did some market research – there’s serious demand in Drakar for phones, washing machines and fixtures…
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